Oregonians prefer drinking vodka.
By Don Patterson
One could reach that conclusion from statistics just released by the Oregon Liquor Control Commission.
Based on quantities OLCC sold in between Dec. 1, 2014 and Nov. 30, 2015, vodka is the overwhelming favorite distilled beverage. Six of the top ten brands were vodkas, including two from Oregon distillers.
Topping the list, by volume, is Hood River Distillers vodka followed by Fleischmann’s Royal Vodka. Fireball Cinnamon whiskey came in third, while Potter’s Vodka and Black Velvet were fourth and fifth place respectively.
Sixth through tenth in popularity were Smirnoff’s 7 80 proof Vodka, Seagram’s 7 Crown, Jack Daniels No. 7, Monopolowa Potato Vodka and Oregon Springs Vodka.
During the time period, OLCC sold 901,384 gallons of its number one seller, HRC Vodka. These top-ten brands, collectively, sold 5.3 million gallons of distilled spirits in the past 12 months.
OLCC sold over $1 billion in distilled spirits during the 2013-15 biennium. It returned $435 million to the state and local governments.
“It’s great to see two Oregon products on the top ten list,” says Steve Marks, OLCC Executive Director. “It’s like Oregonians paying back Oregonians because $240 million in profits goes back to the state.”